| Danial Norjidi |
THE TEDxGadong 2016 event took place yesterday, highlighting the theme, ‘Globalising Local Design’.
Held at the auditorium of the Design & Technology Building, the event was organised in collaboration with Magic Media and Rhymin & Partners, with support from iCentre and with Progresif Cellular Sdn Bhd as a silver sponsor.
TED (Technology, Entertainment, Design) is a non-profit devoted to spreading ideas, usually in the form of talks, while TEDx events are independently run and help share ideas in communities around the world. TEDxGadong holds events such as these in Brunei.
Yesterday’s TEDxGadong 2016 event was a day of informative talks, with six speakers on hand to present on various topics in line with the theme.
The first speaker was Akhmal Aiman, a final year undergraduate student at Universiti Brunei Darussalam (UBD), as well as the director and scriptwriter for the recent UBD play, ‘TW!STED’. In his presentation, he spoke on the five keys to successful identity expression in contemporary performing arts through what he called the ‘5 EXPs’ in performing arts – explore, experiment, experience, express and expose.
Liyana Hanif, a graphic designer for Progresif Cellular Sdn Bhd was the next to speak. In her presentation “A Beautiful Thing”, she spoke on the beauty of having a career and passion come together.
“Passion is the key ingredient to being a successful designer,” she said. “By doing what you love, you won’t be the only one benefitting from it – people around you will benefit from seeing someone with a passion-driven life.”
Akhmal Aiman speaking yesterday.
Liyana Hanif giving her talk.
Wa’iz Maidin delivering his presentation, ‘Space and Character’. – PHOTOS: DANIAL NORJIDI
Wa’iz Maidin, an interior designer and final year undergraduate student at UBD was next to speak, with a presentation entitled, ‘Space and Character’. He explained that it is essential to understand each client’s personality, wants and needs in order to achieve the desired character of a space that is being designed.
Syen Sofian, the Principal Designer for Syensai & Co and the Founder of Designer Alliance Brunei in his talk, ‘Localising Global Design’, shared with the audience ways to bridge the gap from designs to ideas and, finally, inventions.
Sara Khadra, a graphic designer at Magic Media and third year Creative Multimedia student at Universiti Teknologi Brunei, was the next to speak. In her presentation, entitled ‘Expression in Visual Identity’, she talked about the importance of finding, building and establishing a certain style to carry one’s identity in one’s works.
The last speaker was Safique Husain, the CEO of SUHBE Co, a private accelerator incubator based in Brunei Darussalam that has set out to provide local and regional entrepreneurs in Brunei and BIMP-EAGA with an alternative solution to build and nurture their ideas into businesses.
In his presentation, ‘YOUpgrade: Getting the Most Out Of You’, he shared his life experience and business knowledge, with the hope of inspiring, motivating andinitiating action from the audience to reach their ultimate potential.
In the event programme, Muhammad Fadli bin Haji Zaini, the Chairman of TEDxGadong stated that TEDxGadong is looking to create a roadmap for the expansion of the TEDx Brunei series through TEDx Ambassadors, TEDx Salon events, TEDx workshops and opening up other TEDx events.
“As passionate pioneers, we are not just in the business of unearthing local voices and producing great content but to develop and equip individuals on our platforms to take charge and diversify our ideas as well as ultimately creating a connected TEDx community,” he said.
“With the mentorship of the TEDx community, we celebrate and protect the TEDx vision together by bringing a diverse range of opportunities with the support of our young and vibrant community in Brunei.”
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