SHARED memories bring families closer through familiar tastes, experiences and traditions. The new Nestlé Aiskrim Tradisi helps relive these warm moments of togetherness through tradition.
According to a press release, favourite local classic flavours such as Sirap Bandung and Coconut Gula Melaka are now available in the form of ‘ice cream potong’, the first in Malaysia.
“We, Malaysians, love our local drinks and delicacies. Drinks such as Sirap Bandung and local delicacies like Coconut Gula Melaka are evergreen. These flavours are uniquely Malaysian and resonate with our idea of home. Hence, we decided to introduce these two homegrown favourites as new flavours in our ‘potong’ ice cream range to remind Malaysians of the good old days,” said Yit Woon Lai, Business Executive Manager of Nestlé Ice Cream.
“The potong ice cream format is a classic. It is sure to bring back memories of our childhood; of the neighbourhood ice cream man ringing the bell and dishing out those precious sticks of aiskrim potong. We hope with Nestlé Aiskrim Tradisi, we can help ice cream fans relive these good memories, especially when it comes in flavours that Malaysians love and enjoy,” continued Yit.
During the launch of Sirap Bandung and Coconut Gula Melaka Aiskrim Potong. – NESTLE
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