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Using social media as dissemination tool for language

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|      Azlan Othman      |

BRUNEI Darussalam has the second highest percentage of social media users in Asean with 64 per cent last year while Singapore topped the chart with 81 per cent. According to the statistics last year, there are about four billion active social media users globally.

This was said by the Acting Director of Language and Literature Bureau (DBP), Hajah Nortijah binti Haji Mohd Hassan in her speech at the 9th Brunei Darussalam, Indonesia, Malaysia Language Council (MABBIM) talk titled, ‘The use of Electronics and Print Media for the Development of Machine Translation’ yesterday.

The talk was delivered by Insinyur Gunarso from Information Technology and Communication Centre of Application Technology and Studies, Indonesia. The talk was held at the bureau’s building at the Old Airport.

Hajah Nortijah said, “We can outline various strategies to widen the usage of the Malay language as the mass media can become the platform for world interactive technology and creativity.

Acting Director of Language and Literature Bureau (DBP), Hajah Nortijah binti Haji Mohd Hassan delivering her speech. - AZLAN OTHMAN

Acting Director of Language and Literature Bureau (DBP), Hajah Nortijah binti Haji Mohd Hassan delivering her speech. – AZLAN OTHMAN

“This would expose Malay language to the world. Social media is no doubt a useful dissemination tool, often called the ‘age of networked intelligence’. This is particularly so with our youths that we could instil with love of Malay language.”

Insinyur Gunarso said that translation technology has evolved from being a rule-by-rule basis of translation to popular statistical usage of language.

The talk is a project agreed upon by Brunei Darussalam, Indonesia and Malaysia during a meeting in 2006 in Brunei. It was agreed that the talk is held annually in the three countries.

To date nine speakers from the three countries have delivered talks on a wide range of topics on language in MABBIM countries.

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